Going Green with Your Laundry—Why Your Clothes Will Thank You

Here’s the laundry scoop: all-natural, organic detergents are not only better for your health and the environment—but they are also better for your clothes!

When you hear the words “natural” or “plant based,” do you automatically think “weak”? Well, think again! While the synthetic chemicals used in conventional laundry detergents unarguably pack a punch, they actually weaken your body, the environment, and your clothes.

Natural laundry detergents, on the other hand, have the best of both worlds: they contain gentle, natural ingredients that also powerfully clean without damaging your clothes. Let’s look at how organic, eco-friendly laundry detergents like Fawn Organics’ Laundry Detergent are better for your clothes in the long run!

Reduce Regular Wear and Tear and Stop Colors from Fading—Keep Your Clothes Looking New Longer!

No one likes it when their favorite clothes start to wear out and hems start to unravel, especially after only a couple washes. A recent study showed that more than 40 percent of people actually throw a piece of clothing away after wearing it less than 10 times because the clothes lost their original shape, the colors faded, or the garment started to look old.

Our clothes shouldn’t be falling apart after 10 washes! But, unfortunately, this is a common reality with conventional store brand laundry detergents. Heavy detergent residue riddled with chemical additives quickly erodes clothing fibers and colors. Just like the earth isn’t fond of chemical additives, neither are your clothes. Your clothes are much more likely to retain their color and shape when they are cleaned with gentler ingredients found in all-natural laundry detergents. Instead, preserve your wardrobe favorites with natural, nontoxic ingredients.

Actually Deep Cleans

Is your big brand name laundry detergent bright blue? There’s a reason for that beyond its crisp, cleanly appearance. Instead of creating formulations that deep clean, big brand names often use bright blue chemical dyes meant mask surface stains. Though the dye provides the illusion of cleanliness, your clothes will not actually be clean.

All-natural, organic laundry detergents specifically do not use toxic dyes or optical brighteners due to the harsh chemicals and toxins added. So what do they do? Instead, natural laundry detergents have formulas specifically meant to deep clean your clothes. Organic laundry detergents go beyond the surface by surrounding dirt and grime and physically pulling it away from the fabric. These natural formulas are gentle yet pack an effective punch.

Eliminates Stains and Odors

Heavy fragrances mask odors and optical brighteners mask the look of stains. However, both fragrance and brighteners, like blue dyes, only provide an illusion of cleanliness without any deep cleaning ability. The heavy residue these chemical additives leave on the surface of your clothing results in them looking and smelling fresh and bright—but are they actually? Optical brighteners meant to brighten clothes ironically cause them to fade over time.

Do your clothes a big favor and choose natural formulations that actually remove discoloration, stains, and odors.

Cleans the Washing Machine

Don’t forget to give your washing machine a little TLC! Gentle yet powerful, natural laundry detergent formulations will also give your washing machine a deep clean while cleaning your clothes as well! Do you ever notice gunked-up blue reside clinging to the inside of your washer? Not anymore! Conscientious natural formulations will not contain the heavy chemical additives and blue dyes that cling to the nooks and crannies of your washer. Just how natural laundry detergents isolate and pull away grime on your clothes, it will do the same to your washer!

All-Natural, Organic, Plant-Based, and Eco-Friendly? Sign Me Up!

Fawn Organics Laundry Detergent boasts a powerful plant-based formula that delivers the deep clean consumers deserve. Safe and free of harsh chemicals, this natural laundry alternative deep cleans your clothing without any long-lasting damage to the environment or your health. Our gentle yet effective formulation preserves clothing for the long-term while providing a deep clean.


What do you look for when buying a laundry detergent? Have you found natural formulations to be better for your clothes?

Let us know in the comments below!

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *

13 + two =